Move your body! Female, male or non-binary, heavy or thin. Lift, breathe, jump and climb.

FLEX & FLÅS is a series of illustrations commissioned by the City of Gothenburg, to use as instructions for outdoor gym equipment. 

Many gym pictures represent the norm of an athletic person, someone really fit and preferably male. We wanted to challenge this stereotype and do something else.

We created a friendly version of the human body with a varied gender identity, so that more people can feel included and welcome.

© Studio MURKLA